Health Care Marketing

The Challenge

This health care client is a multi-specialty surgical facility, and is a leader in the national trend toward surgical procedures being performed outside hospital operating rooms. Offering many advantages over a standard hospital experience, they needed a marketing partner versed in the nuances of health care marketing to deliver messaging with impact to their target audiences and their market at large. Their previous marketing partner couldn’t provide the value our client desired. 

Our Approach

44i is HIPPA certified and we take an in-depth approach towards providing digital solutions to all health care clients we serve. Seeking growth in their local market, this Midwest surgical center looked to 44i to help unify their market presence and awareness, as well as increase both online and in-person patient acquisition. After working with a local agency for years, this surgical center entrusted 44i to develop an integrated marketing strategy which has seen, and continues to show, substantial results. 

Results

Through a mix of targeted digital marketing and tried-and-true traditional marketing efforts, 44i continues to showcase or client’s many advantages to their market area. Current scheduled cases exceed their plan and shows no signs of slowing down.